macc is a unique professional event that offers something different to existing cultural markets and promotes innovation, up-and-coming talent and artistic research. From 23 to 25 April 2009 the Auditorio in Tenerife will welcome creators, artists, cultural promoters, financiers, institutional agents, private business and any others keen to give free rein to their creative potential or looking for new focuses for the business sector in the midst of change.

macc is the new market for artistic creation and innovation: a meeting point for cultural research, development and innovation, for showing and observing experiences, ideas and creative artistic processes that go above and beyond conventional proposals. An opportunity for turning creative impulses into concrete ideas to promote social development.

The Canary Islands, an Atlantic land par excellence, will be welcoming macc and participants at the Auditorio in Tenerife. Designed by Santiago Calatrava, this venue offers an unbeatable framework for presenting daring, creative and innovative ideas with their sights set firmly on the future. More information…